Writing content or tips for others in the design industry is not hard to find. Matter of fact, duplicated information is easier to find than write-ups of unique topics. What we noticed in the plethora of blogs out there is the following of users. Like the New York Times or your local newspaper press, loyalty is something that people have not sacrificed in terms of content. With paper press subscriptions dwindling, online subscriptions and article linking is growing exponentially. Read More->
Your online digital profile
Unless you've been diligently dodging the news of late, you are fully aware of the rants and complaints to online user privacy. Specifically from users and former users of Facebook. I'm not going to get into that too much because it isn't necessary and I may post some links to articles you can read if you want.
Here's the thing you really should be paying attention to; your digital profile. As a web designer and social media user, my information is all over the place. Most of which I knowingly posted and signed up to share. Some of which I did not particularly care to have shared about or past my set restrictions. As I Google my own name I find interesting websites that have farmed my information and added to their sites. Some relevant, and some not. What's becoming a bit alarming to me is how my "digital profile" is starting to look like a social security number. Read More->
Real estate on your website
Every common website, whether it be a business owner, freelancer, writer, blogger, or non-profit has "space" on their website. And by "space" I mean those blank zones on various pages of a website with no content. These areas are ideal for affiliate links, banners, ads, newsletter sign-ups, and more. Why is this important for you? It is important because these types on content can help generate more traffic to your site while also improving your site's SEO (search engine optimization) for better ranking. Read More->
Email Marketing
By now you should be quite familiar with this topic. If you aren't using email marketing, you probably are a subscriber to it in one form or another. If we look back, postage marketing was the most common form of business to customer marketing. Each day you would go out to your mailbox to receive your mail only to see that it is mixed with ads or flyers for services and goods within your neighborhood. Now fast forward to emails. Sure we get a lot at times, but more people opened and read emails from people that are familiar to them. This is where your email advantages are. Read More->